Dairy Checkoff Annual Reports
ADA/DC of Nebraska
"In this report you will read about the things the dairy checkoff has done to rapidly and miraculously change the face of our industry. More types of dairy products are being offered in more places than at any other time in history, exports are at an all time high and Nebraska ranks number one in the country in school milk consumption. ...your Dairy Checkoff is the driving force."~ Dan Rice, '07 Board Chair 
2006 / 2005 / 2004 / 2003 / 2002 / 2001 / 2000
1999 / 1998 / 1997 / 1996 / 1995 / 1994 / 1993 / 1992 / 1991 / 1990
1989 / 1988 / 1987 / 1986 / 1985 / 1984 / 1983 / 1982 / 1981 / 1980
Nebraska Dairy Industry Development (NDID) Board
"Nebraska dairy farmers pay a checkoff of fifteen cents per hundred weight. Five cents is sent to the National Dairy Board who develops and provides funds for the national dairy marketing plan. The other ten cents is paid to the Nebraska Dairy Industry Development Board (NDIDB). The NDIDB funds USDA qualified organizations for dairy promotion activities. Currently the NDIDB funds Nebraska qualified organizations which are American Dairy Association of Nebraska, Inc. and Dairy Council of Nebraska, Inc.". ~ Jerry Bond, NDIDB Chair 
'05-'06 / '04-'05 / '03-'04 / '02-'03 / '01-'02 / '00-'01
Dairy Management, Inc. (DMI)
"The checkoff works by finding new ways to move all that new production by offering products consumers want, when and where they want them. The checkoff is no longer satisfied promoting what someone else does with our milk. The checkoff identifies and works on the basic problems we face — outdated packaging, a lack of new products, too few places dairy is offered, and outdated processing facilities — to keep up with increased milk production." ~ Lester E. Hardesty, NDB Chair, Paul Rovey, DMI Chair and Bill Siebenborn, UDIA Chair 
2005 / 2004 / 2003 / 2002
U.S. Dairy Export Council (USDEC)
Another year, another milestone. U.S. dairy export volume passed the 2-billion-pound mark in 2006, as suppliers boosted shipments 15 percent to 2.09 billion pounds of total solids. Export value rose 13.7 percent to $1.89 billion, also a record. ... Since 2003, U.S. dairy exports are up 77 percent by value and 75 percent by volume. Foreign markets now represent 9.3 percent of U.S. milk solids output by volume, a number that has steadily increased from 5.1 percent in 2002. 
2005 / 2004
United States Department of Agriculture (USDA)
In 2006, the National Dairy Promotion and Research Board (Dairy Board) and the National Fluid Milk Processor Promotion Board (Fluid Milk Board) continued to develop and implement programs to expand the human consumption of fluid milk and dairy products. Each promotion program has many unique activities. In 2006, the Fluid Milk Board continued to use the role of calcium-rich fluid milk products in successful weight management as a central theme and focal point for its activities. The Dairy Board focused on partnerships and innovation to satisfy “unmet demand” – the gap between current and potential sales to help create new products, new positionings with consumers, and new places for dairy product consumption. 
2006 / 2005 / 2004 / 2003 / 2002 |